Canon Intro

You gotta give it to Canon. They want to be in the cinema space, so they’ve committed to it. Just take a look at the stuff on that table in front of us. That’s serious high-quality shit. I’m telling you, if you took a c500 with all the fixins and only used Canon’s high-end lenses you’d be able to shoot at whatever calibre of work you want and make great pictures.

The question you have to ask isn’t, “Well would it look as good as an F65 with Zeiss lenses??” Because first of all the answer to THAT question is, “No, it’ll look different. Like all products are different. But it would be perhaps a half-a-step back”, but more importantly, the question you have to ask is, “What is the price of all this?” When your primes are $5k a piece, your high-end zooms are $40k a piece, and your body is $28k including eyepiece, etc.  That’s not a tonne of sacajeweia. The limits of this equipment are only as far as the DP is talented and the director knows how to tell a story.

Think of it this way:

4k resolution? Check
Raw? Check.
Wide open fast lenses? Check.
Flexible Zooms? Check.
Serious construction? Check.
Major latitude and dynamic range? Check.
Good in low light? Hells yeah check.

What more could you want? Canon done got serious, honeys.  Take a look.

Check out our Tech Bite on the Canon Cinema Prime Lenses video.